how she did it

Case Studies
Read our How She Did It ® stories of female entrepreneurs from around the world and get inspired and empowered to succeed in your own business. We’ve published stories on a wide range of women, from girls in their teens, to women in their sixties, from student entrepreneurs, to mum entrepreneurs! From women who quit their job to start a business, to women who were made redundant and so started a business. These women come from all over the world – from the UK,
the USA, Canada, Australia, New Zealand, Nigeria, Ireland, the Netherlands, Russia, India and more! But despite all of their differences, these women do have a few things in common – they are all passionate, determined and committed to turning their ideas into a reality, building successful businesses and living a life the dream of and LOVE. I hope their stories inspire you and leave you feeling fired up, ready to achieve incredible things!
   

If you have an inspiring story you’d like to share, find out more here >>

Hobby to business
These women turned their hobby into a business. Find out how they did it here. Go>>
Left job and started business
Read stories about women who quit their job to start a business. Discover the challenges they faced and how they overcame them, read about how they found the courage to leave their job and more! Go>>
Mum entrepreneur
Read stories about women who have started a business and have children too. Some of them decided to start their business to spend more time with their children and some were inspired to start a business because of their child. Go>>
Overcame a personal challenge
Read stories about women who overcame a personal challenge and set up a business- inspirational! Go>>
Search stories by age
We’ve published stories on women of all ages: 20s, 30s, 40s, 50s, 60s
Spotted an opportunity at work
These women spotted an opportunity to start a business while at work. So they quit their job and started their business! Found out how they did it Go>>
Student entrepreneurs
Read stories about women who started a business whilst studying! How do you juggle studying and running a business? Find out from these women. Go>>

Latest Stories

Embrace Your Tomorrow

Embrace Your Tomorrow

Y’von Hawkins wanted to be a stay-at-home mother for her daughter instead of sending her to daycare. She’s accomplished this goal by building a successful AVON business . Now...
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You are Worth It

You are Worth It

Gina Silvestri has an incredible story about how she has taken the leap into self-transformation, living by her intuition, creating her best life, being her best self, and believing...
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Live the Life You Imagined!

Live the Life You Imagined!

Gemma Cope wanted to share the beauty of Nicaragua with others and launched her tour company, Green Pathways, to open people up to the opportunity of making Nicaragua a...
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The Wandering Kitchen

The Wandering Kitchen

Joanna Woodcock always knew she wanted to run her own coffee shop. When the pieces of her dream started falling into place, she took the leap into being her...
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Building a Jewellery Business

Building a Jewellery Business

Katie-Eula Thompson found an outlet for her creativity through designing and making her own jewellery for herself, family, and friends. Now, she’s taken steps to transform her hobby into a...
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Succeeding in Direct Sales

Succeeding in Direct Sales

  Jennifer Messer reached a point when she knew she had to take control of her family’s financial future. She shares how she learned how to succeed in the...
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