how she did it

Case Studies
Read our How She Did It ® stories of female entrepreneurs from around the world and get inspired and empowered to succeed in your own business. We’ve published stories on a wide range of women, from girls in their teens, to women in their sixties, from student entrepreneurs, to mum entrepreneurs! From women who quit their job to start a business, to women who were made redundant and so started a business. These women come from all over the world – from the UK,
the USA, Canada, Australia, New Zealand, Nigeria, Ireland, the Netherlands, Russia, India and more! But despite all of their differences, these women do have a few things in common – they are all passionate, determined and committed to turning their ideas into a reality, building successful businesses and living a life the dream of and LOVE. I hope their stories inspire you and leave you feeling fired up, ready to achieve incredible things!
   

If you have an inspiring story you’d like to share, find out more here >>

Hobby to business
These women turned their hobby into a business. Find out how they did it here. Go>>
Left job and started business
Read stories about women who quit their job to start a business. Discover the challenges they faced and how they overcame them, read about how they found the courage to leave their job and more! Go>>
Mum entrepreneur
Read stories about women who have started a business and have children too. Some of them decided to start their business to spend more time with their children and some were inspired to start a business because of their child. Go>>
Overcame a personal challenge
Read stories about women who overcame a personal challenge and set up a business- inspirational! Go>>
Search stories by age
We’ve published stories on women of all ages: 20s, 30s, 40s, 50s, 60s
Spotted an opportunity at work
These women spotted an opportunity to start a business while at work. So they quit their job and started their business! Found out how they did it Go>>
Student entrepreneurs
Read stories about women who started a business whilst studying! How do you juggle studying and running a business? Find out from these women. Go>>

Latest Stories

Redefining the Fashion Industry

Redefining the Fashion Industry

 Bridgette left her practice as a lawyer and dedicated herself to a new dream – starting her own fashion line. She and her business partner found a creative way...
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Keep it Simple

Keep it Simple

Michelle believes in taking 100% responsibility for the life and business she is creating. She has accomplished this with her company, Simply Clean, by staying true to her priorities...
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Tenacity, Tenacity, Tenacity!

Tenacity, Tenacity, Tenacity!

Choosing the entrepreneurial path has allowed Wendy to leave the corporate world and design a life of freedom in which her family can be her priority. By staying flexible...
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Business of Introverts

Business of Introverts

Inspired by Susan Cain’s TED talk, “The Power of Introverts,” Kathryn Hall created an online space to support introverts who want more freedom, creativity and solitude in their careers....
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Combining Art & Technology

Combining Art & Technology

  When Antoinette Marie Johnson and her husband realized that they could provide a branding and advertising service superior to that of the local traditional agency, they started to...
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Building a Dance Company

Building a Dance Company

Michele Goldin took her skills and experiences as a dance educator and started her own dance company in Spain with just 3 children in her class. Today, her business...
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Building a Translation Business

Building a Translation Business

Alexia saw a need and filled it when she discovered that companies are willing to pay to have the varying languages of their websites proof-read. She started her business...
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The Artist Entrepreneur

The Artist Entrepreneur

Natasha Westcoat has combined her skills in marketing and art to create a very successful business as an artist. Her story shows just how possible it is to be...
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