how she did it

Case Studies // I Want To Become Someone, Not ...

I Want To Become Someone, Not Anyone

This is a story about…

Female Entrepreneur: Uma Joshi

Location: India

Company: Data Search International

Industry: Web Search & E-card Development

She started her business because: Hunger for creativity didn’t allow me to remain “just only” a housewife. I strongly believe every educated person should contribute his/her knowledge for the benefit of society. I wanted to explore my abilities. I started searching for the right kind of business for me. I found “Web Search and E-card Development” suits me, with my constraint. I motivated myself by looking at successful people around me.

Tell us about your business…

Web Search is for professionals to save their time and effort for net surfing to generate huge volume of data through net No need to keep on clicking on different links. All information related to topic is provided. We are “One Stop Solution For Web Search” It also gives relief from over exertion from eye-strain, back ache and saves from side effects of being immobile for a longer time. The information is searched in form of Text, Images, Audios, Videos & Presentations.

E-card reaches within few seconds with others without personal meeting for sharing a business card personally. It also reaches many at a time through mails and social networking sites. Or just by sharing a URL or through SMS. It enable us to have instant connectivity and direct access to the links provided. eg website, e-id.

What have been your biggest challenges so far with running your business?

The main challenge for me is to continue without family support. Sometimes I used to get demotivating remarks. I need to find  time to focus on business. My family don’t have business background to get any kind of advice . The main challenge in business was marketing. I learnt marking skills from Social Networking Sites, TV adds, and Ads on Hoardings around and also from a few friends. The next is to establish and maintain business relationship. I was not confidant enough to talk about business. The learning is still on. I was not financially independent to take any kind of decision

How did you overcome these challenges?

I trusted myself and my abilities. I didn’t allow me to forget “I want to become Someone, not Anyone.” I relax for sometime or do some pleasing activity to get me recharged. My spiritual base helped me to continue with new spirit.

What have you found to be the most effective way to get new clients?

To get new clients “One To One Interaction” worked best for me. I stared interacting with the heads of institutions. I convinced them about the advantages of Web Search and how is helpful for them. Also I explained the importance of Web Site and E-card in the business.

What advice would you give to other business owners?

Be Positive. Be Confident. The Success is Yours.

How do you keep motivated through difficult times?

I am always dreaming , I am one of the toppers in my field. I can’t see myself lagging behind. My instinct keeps me pushing ahead. I always keep in mind to give a business heritance to my son.

What’s your favourite quote?

“You have to dream first before it comes true”

{Abdul Kalam}

(Former present of India)

“To climb steep hills requires a slow pace at first”

{William Shakespeare}

Who inspires you?

Dhirubhai Ambani, one of the top most industrialist of India inspired me. He established the Ambani’s empire by the brand name “Reliance”. He was very ordinary boy with an extraordinary talent.

Do you have a business philosophy?

“Why can’t I?”

I strongly believe I have all qualities to become a successful entrepreneur.

Get in touch…


Twitter Name: uma_joshi

Facebook Fanpage:

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